As the real estate landscape in Southern Oklahoma continues to evolve, Marshall County homes have become the gold standard for buyers seeking a blend of natural beauty and high-end living. Nestled along the northern shores of Lake Texoma, Marshall County—specifically areas like Kingston and Madill—offers some of the most coveted waterfront opportunities in the region.
Whether you are scouting for Lake Texoma waterfront property in Kingston, OK or a sprawling country estate in Madill, the decision to build a custom home allows you to capture the true essence of the Oklahoma lakeside lifestyle.
The Marshall County Real Estate Market in 2026
Marshall County is no longer a hidden gem; it is a thriving hub for luxury development. According to recent Oklahoma Housing Market Trends , the demand for rural luxury and vacation rentals has surged.
Discerning buyers are moving away from pre-owned inventory, which often lacks modern energy efficiency and open-concept designs. Instead, they are looking toward Marshall County homes that are “built to suit,” ensuring every window captures a view of the water or the rolling Oklahoma hills.
Top Locations in Marshall County for Custom Homes
When searching for land or homes in this county, three primary areas stand out:
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Kingston, OK: Known as the gateway to Lake Texoma, Kingston is home to luxury developments like Soldier Creek and Alberta Creek. It is the premier spot for Lake Texoma waterfront property.
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Madill, OK: Offering a more classic small-town feel with larger acreage options, Madill is perfect for those who want a custom estate with plenty of privacy.
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Lebanon & Oakland: Smaller communities that offer quiet, secluded living while remaining minutes away from the Texoma State Park .
Why Building Custom is the Superior Choice
In a competitive market like Marshall County real estate, buying an existing home often means compromising. At Ceci Bates Custom Homes, we believe you shouldn’t have to settle.
By choosing to build, you benefit from:
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Advanced Engineering: Our homes are built to withstand the unique climate of Southern Oklahoma, using superior insulation and structural integrity.
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Lakeside Optimization: We specialize in lot evaluation to ensure your home is positioned perfectly for sunset views and natural drainage. Explore our Custom Home Process to see how we handle lot elevation.
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Modern Aesthetics: From vaulted ceilings to floor-to-ceiling glass walls, a custom build brings the outdoors in. View our Luxury Portfolio for inspiration from our recent projects.
How Ceci Bates Custom Homes Elevates Marshall County
Navigating Marshall County government regulations and lakefront permitting can be complex. Ceci Bates Custom Homes brings over 40 years of experience to the table, handling everything from the initial site visit to the final interior finishes.
Our team, led by Tom Ceci and Scott Bates, has a deep connection to the Texoma area. We understand that a home in Marshall County isn’t just a building; it’s a sanctuary.
Frequently Asked Questions
What is the average price for a custom home in Marshall County? While land prices vary, luxury custom builds in Marshall County typically range from $550,000 to over $5,000,000 depending on the proximity to Lake Texoma and the level of custom finishes.
Is Kingston, OK a good place to invest in real estate? Yes. Kingston is a high-growth area due to its tourism appeal and the ongoing expansion of luxury amenities around Lake Texoma, making it ideal for both primary residences and high-end vacation rentals.
Can I build a boat dock on my Marshall County waterfront property? Boat dock permits are regulated by the U.S. Army Corps of Engineers. As your builder, we help evaluate your lot’s shoreline to determine dock eligibility before construction begins.
Ready to Start Your Marshall County Project?
The market for Marshall County homes is moving fast. Whether you already own a lot in Kingston or are just beginning your search in Madill, we are here to guide you.
Contact Ceci Bates Custom Homes today for a consultation and let’s build your legacy on the lake.
